FARMERS’ ATTITUDE TOWARDS JUTE CULTIVATION

Abstract

The main objective of this study was to assess the extent of attitude of the farmers towards jute cultivation and to explore the relationship between the selected characteristics of the farmers and their attitude towards jute cultivation. Babuganj upazila under Barisal district was purposively selected for the study. Among six union of the babuganj upazila, Rahamotpur union was selected randomly for this study. There were fifteen village in the union from which five villages were randomly selected for the study. From 1104 farmers of these five selected villages 110 farmers were selected as the sample by using proportionate random sampling method. Data were collected personally through interview schedule during 15 th November to 15

ix th December 2013. Attitude of the farmers were determined by using a five point Likert type scale. Pearson's product moment coefficient of correlation (r) was computed to explore the relationships between the selected characteristics of the farmers and their attitude towards jute cultivation. The study revealed that half (50%) of the respondents had favorable attitude towards jute cultivation compared to 48.2% respondents had negative attitude while only 1.8% had neutral attitude towards jute cultivation. Findings revealed that among twelve characteristics age, farm size, jute cultivation area, training received, jute cultivation experience, use of jute cultivation technique, jute cultivation knowledge, annual family income and extension media contact had positive significant relationship with attitude towards jute cultivation while problem faced in jute cultivation had negative significant relationship with attitude towards jute cultivation. Education and credit received had no significant relationship with attitude towards jute cultivation.