Abstract:
A series of value-generating activities associated with product marketing
from farm level to the ultimate consumer referred to as the value chain. In
Bangladesh potato value chain starting from producer then there may
have many intermediary channels like potato producer, Faria, Bepari,
Wholesaler, Retailer, and Consumer etc. . The study was conducted at
sirajdikhan upazila under Munshiganj distric
to identify the actors involved in value chain and their function in potato
marketing, to estimate the value addition of potato by the actors in potato
market, to estimate the seasonal price fluctuation of potato in the study
area, to identify the constraints of potato marketing and suggest measure
for the improvement of potato marketing in the selected area. The
selected samples included 65
Description:
A Thesis
Submitted to the Faculty of Agribusiness Management,
Sher-e-Bangla Agricultural University, Dhaka,
in partial fulfillment of the requirements
for the degree of
MASTER OF SCIENCE
IN
AGRIBUSINESS & MARKETING